Delek MentaThroughout Israel
Re-branding Delek's gas stations across Israel
In the research process we discovered that no two stations were alike, and that they vary in their urban context. Therefore we approached this project with a modular solution. The result was a wall system that can be applied to any of the stations to create a distinctive look that differentiates 'Delek' from their competitors.
Scope: 180 gas stations, approx. 25,000 m2
Services: Branding + Graphics, Planning + Strategies